A Full-Service Partnership
Everything You Need. Already Built In.
From the moment you sign on, Petland’s corporate teams stand behind your store. Explore the resources at your fingertips across four core categories.
Resource Category · 01
Marketing
Tools and programs designed to drive customers into your store and keep them coming back.
Marketing Planner
Petland generates a Marketing Planner to guide franchisees in the all-important task of marketing the business to your territory. The planner provides suggested marketing promotions, community service events and other cost-effective promotional ideas.
Graphic Design
Petland offers vibrant, colorful graphic design on point-of-purchase signs, posters and advertisements, plus a secure “franchisee only” website loaded with information available anytime, day or night.
ClubPet™
ClubPet™ is a vital advantage in your marketing plan and a Petland exclusive. A club for hobbyists, ClubPet offers members specials on supplies, plus members-only coupons and promotions mailed and emailed directly to customers’ homes.
Resource Category · 02
Supply Chain Support
A merchandising and distribution network engineered to keep your shelves stocked and your margins healthy.
Merchandising & Distribution
An expert team of merchandisers will price and place your inventory on the shelves in preparation for your grand opening. Petland will assist you with the best merchandising plan for your store.
Distribution Network
The Petland Distribution Network is vitally important in assisting with ongoing operations. This proven network provides a complete inventory ordering system, ensuring you order the right merchandise, in the right quantities, at the right time.
Private Label
Petland offers more than 600 private-label items, giving you the advantage of selling pet accessories exclusive to Petland. Unlike the trend toward lower-caliber private labels, Petland private labels are the highest quality products around — assuring customer satisfaction with the Petland name.
Resource Category · 03
Financial Services
A complete accounting system plus a senior team that keeps you on plan.
Accounting System & Team
Petland provides a complete accounting system and a team of senior staff accountants to generate your monthly financial statements.
Periodic Reviews
Periodic reviews of your financial results with your senior staff accountant and business consultants will keep you focused on your business plan and the best practices, strategies and tactics to help your business grow to its full market potential.
Resource Category · 04
Operations Support
From the president to the receptionist, every Petland corporate role is rooted in supporting franchisees.
Your Success
The Petland corporate staff has one focus: your success. From the president to the receptionist, everyone’s job is rooted in the support of Petland franchisees.
Franchise Support
Petland Franchise Support Coordinators are assigned to our strategic partners. These experienced corporate field managers visit your store to conduct on-site training sessions, merchandising evaluations, and comprehensive store reviews to help you improve customer service, animal care programs, store presentation, and marketing programs. Annually, a complete written review is generated, giving you specific suggestions and strategies for improvement.
Ready to Tap Into the Network?
800-221-5935 franchise@petland.com 250 Riverside Street, Chillicothe, OH 45601